CC spending growth


 Credit card spending growth eases in August amid rising competition; card additions up 10.3% YoY  

​HSBC and Jefferies flagged muted spending momentum, intensifying competition and pressure on profitability as key challenges for the sector, according to reports.  

​New Delhi: India's credit card industry's spending growth eased in the month of August, even as card additions remained relatively steady rising 10.3 per cent year-on-year, up slightly from 10.1 per cent in July.  

​HSBC and Jefferies flagged muted spending momentum, intensifying competition and pressure on profitability as key challenges for the sector, according to reports.  

​Net additions stood at around 1.2 million for the month, slightly lower than the 1.3 million added in July, while smaller issuers gained market share, as larger issuers lost ground.  

​Spending growth remained subdued, with HSBC estimating credit-card spending up 5.9 per cent year-on-year in August and Jefferies putting growth at 5.5 per cent, down from 7.1 per cent in July.  

​Total spending across merchant networks, including cards and UPI P2M transactions, rose around 19 per cent YoY to Rs 11.3 trillion, signalling sustained dominance of UPI in digital payments.  

​The upcoming UPI Merchant Discount Rate framework could cut the cost gap between UPI and cards from October 15 but both brokerages remain cautious on the credit card segment.  

​As 0.4 per cent MDR applicable to eligible UPI P2M transactions above Rs 2,000 is far lower than roughly 1-3 per cent for credit cards, the move only offers limited competitive relief for the latter.  

​The transactions undertaken by small merchants receiving up to Rs 1 lakh per month through UPI QR codes will also not attract any MDR charges.  

​RuPay debit card transactions will similarly remain exempt from MDR. The standard rate has been set at 0.4 per cent, with a maximum cap of Rs 300 on transactions of Rs 75,000 and above.  

​As nearly 96 per cent of UPI merchant transactions are below Rs 2,000, most users and merchants are expected to remain unaffected by the new framework.  

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